TY  - GEN
AU  - Kotler
TI  - Marketing Management
SN  - 2-85200-002-4
PY  - 1973///
CY  - Paris
PB  - Publi-Union
KW  - ECONOMIE
KW  - MANAGEMENT
KW  - MARKETING
N2  - Index des noms, Index des sujets
ER  -