000 00618 a2200241 4500
001 23363
005 20251118153244.0
010 _a2-7042-1195-7
090 _a23363
100 _a20040726d1988 k y0frey5003 ba
101 _afre
200 _aStratégies et marketing direct
_fXARDEL Dominique
_bLIVR
210 _aParis
_cMcGraw-Hill
_d1988
215 _a181p.
225 _aManager
320 _aIndex
345 _a6
606 _aMarketing
_xEntreprise
_917965
608 _aECONOMIE
610 _aMARKETING
700 1 _aXARDEL
_bDominique
_4070
_917966
801 _aTN
_bBIB.CEC
_c20040726
_gUNIMARC